Full Figured Fashion Week® (FFFWeek) returns to the runway with a dramatic makeover and renewed vigor. Created in 2009 by DeVoe Signature Events, FFFWeek will be resurrected for the seventh year as the gold standard for plus size fashion events. After a bittersweet finale in 2014, this week of empowerment for the plus size industry…
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Fruit of the Loom updates Fit for Me line; debuts at FFFW with Denise Caldwell
With more than 50% of American women buying items a size or larger, Fruit of the Loom has re-launched their Fit for Me line. The Fit for Me line was created specifically for the full figured woman and to address the needs of the curvy consumer. Changes to the new line include increased seat coverage,…
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